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Minding Your Exit Strategy: How to Think About Your Exit Plan Before You Need It
Ft. Sarah Durham, Owner at Compton Durham, LLC In This Episode, Danielle and Sarah discuss the Pros and Cons of Various Exit Strategy Options That Go Beyond Just Selling Your Agency. Other topics of discussion include: In this episode: [00:28] Meet Sarah Durham. [02:30] How to Think About Your Exit Strategy [04:00] Pros and Cons of…
Considerations When Hiring Talent at Your Marketing Agency
Ft. Noel Andrews, Owner at Jobrack In this episode, Danielle and Noel discuss how to handle new employee onboarding the right way and the implications involved when you hire early vs late. Other topics of discussion include: In this episode: [00:29] Meet Noel. [02:27] Implications of hiring early vs hiring late. [07:45] Signs you need to…
How to Find New Clients for Your Marketing Agency
Ft. Jeff Meade, Owner at Meade In this episode, Danielle and Jeff discuss how to find new marketing clients and increase recurring revenue for your marketing agency. Other topics of discussion include: In this episode: [00:31] Meet Jeff Meade. [01:33] Missed opportunities when growing your agency. [02:43] Focus on you the agency leader and the agency…
How to Be the Best Parent-Preneur You Can Be
Ft. Alyson Caffrey, Owner at Operations Agency In this episode, Danielle and Alyson discuss how to be the best parent-preneur you can be, meaning how to still prioritize and pour into yourself and your family while building and running a resilient small business, like your creative agency. Other topics of discussion include: In this episode: [00:24]…
[VIDEO] How to Create Pricing Power for Your Digital Agency
Recently Upsourced‘s ‘Creative Outcomes‘ podcast team invited me on to discuss how your agency’s positioning impacts your pricing power. I also dispelled some myths about why clients buy your marketing services and how it is different than what you may think. Plus, we dig into: You can listen to the full episode below: TRANSCRIPT [00:00:00.520]…
Building Recurring Revenue & Productized Models for Your Web Dev or Design Agency
Ft. Joel Eschenbach, Partner at Notion Design Group In this episode, Danielle and Joel discuss how to build recurring revenue and productized service models for your website development agency. Other topics of discussion include:👉 Value based pricing👉 Leveraging add-ons👉 Raising pricing with existing clients In this episode: [00:45] Meet Joel Eschenbach[04:00] How to Treat the Ongoing Costs…
[VIDEO] 7 Principles to Make Your Digital Agency More Fruitful
Although the intrinsic truths of life are evident all around us, including in our agencies, it can be easy to miss the signs we should be seeing as leaders, especially with the busyness and daily demands that come with operating a company. However, when we miss the small yet important nuances of what is happening…
Musings on How To Stop “Hacking” Ourselves to Death
Ft. Will Smith, Partner at IMPACT In this episode, Danielle and Will talk through some of the impacts of AI and how agencies and individuals alike can respond to the increasing pressures and pace of the digital environment. Other topics of discussion include: In this episode: [00:25] Meet Will Smith.[02:53] How “hacks” erode trust with your clients.[04:50]…
23 Things That Magically Happen to Your Agency When You Define Your Niche
Clarity, focus, and boundaries are critical for you to define in all aspects of your business, and each is essential to define specifically regarding your target audience and ideal customer. Often times creative agencies and marketing services providers get excited because they have the means to service almost any business, without geographic boundaries and in…
Financial Focuses at Each Stage of Your Agency Lifecycle
Ft. Ryan Watson, Partner at Upsourced In this episode, Danielle and Ryan discuss the agency lifecycle and the importance of measuring the right KPIs. Other topics of discussion include: 👉 Breaking down the agency lifecycle👉 Your AGI:FTE Ratio👉 Building the right habits to understand your agency’s financial health In this episode: [00:30] Meet Ryan Watson. [02:24] Breaking…
Although the intrinsic truths of life are evident all around us, including in our agencies, it can be easy to miss the signs we should be seeing as leaders, especially with the busyness and daily demands that come with operating a company.
This pocketbook, The Gardener's Guide to Growing a Resilient Agency, takes an allegorical approach to the exciting challenge of establishing a resilient and thriving agency and what it takes to be an efficient and nurturing leader in this tenuous and temperamental operating environment.
This quick read will equip you with 7 principles to rethink how you approach the day-to-day of your agency and become more fruitful. Simply submit the form below to download the guide.
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