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Google Just Announced Part of Their 2021 Algorithm Update Plans
Google often will share some sort of press release about upcoming Algorithm Updates, but now more than ever webmasters, marketers, and CEOs are more hawk-eyed about Google Updates. In the internet reliant world we now inhabit, a business can rise and fall at the whim of Google’s algorithm updates. Fortunately, their latest announcement about prioritization of…
![[HOW TO] The Anatomy of Valuable Lead Capture Content](https://gettingmomentum.com/wp-content/uploads/The-Anatomy-of-a-Valuable-Lead-Capture-1024x576.jpg "The Anatomy of a Valuable Lead Capture")
[HOW TO] The Anatomy of Valuable Lead Capture Content
It’s 3:07, Thursday afternoon, the 28th of the month. Salespersons Jerry and Natalie are extremely worried. It’s 3:07, Thursday afternoon, the 28th of the month. Salespersons Angie and Freddy aren’t worried at all. What’s the difference? Well, it’s the end of the month and sales quotas haven’t been met because Jerry and Natalie’s company website…
![[HOW TO] The Anatomy of a High Converting LANDING PAGE](https://gettingmomentum.com/wp-content/uploads/The-Anatomy-of-a-High-Converting-Landing-Page-1024x576.jpg "The Anatomy of a High Converting Landing Page")
[HOW TO] The Anatomy of a High Converting LANDING PAGE
Landing pages are a critical component to the success of your overall digital marketing strategy. They serve to provide website visitors with the information they want to know that is valuable enough to exchange their email address for (like Pricing Guides). Over the years, marketers have tested different kinds of landing pages, placing the form in different…
[HOW TO] The Anatomy of an Effective EMAIL
Marketers, myself included, are really good at giving business owners a list of things to do to improve their marketing performance, grow their business, and increase sales. Then you make the time to get started, sit down at your computer, and get paralyzed because you don’t know HOW to make that engaging video, write that…
How to Generate Leads During Economic Downturns (on a Budget)
Yes – COVID-19 is wreaking lots of havoc on the economy right now. Economic swings happen and you can (and should) prepare your business to ride the waves and generate leads even during economic downturns both now and in the future. Each of these activities for generating leads during economic downturns falls into 3 main…
3 Reasons Inbound Marketing Decreases Business Stress During Uncertain Times
Real talk – the impacts hitting global and local economies right now because of COVID-19 are unnerving. Sales prospects have not been responding to you, or if they have it’s to say, “We need a minute to ride this wave out and then we’ll be in touch.” You’re staring down huge business decision that you…
Although the intrinsic truths of life are evident all around us, including in our agencies, it can be easy to miss the signs we should be seeing as leaders, especially with the busyness and daily demands that come with operating a company.
This pocketbook, The Gardener's Guide to Growing a Resilient Agency, takes an allegorical approach to the exciting challenge of establishing a resilient and thriving agency and what it takes to be an efficient and nurturing leader in this tenuous and temperamental operating environment.
This quick read will equip you with 7 principles to rethink how you approach the day-to-day of your agency and become more fruitful. Simply submit the form below to download the guide.
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