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How to Successfully Implement Time Tracking At Your Marketing Agency
Provide better results to clients while spending less agency resources on the task at hand. Earn more than you spend. This is your mission if you aim to be a resilient agency. Time tracking is a foundational component to achieving this. Why Marketing Agencies Should Track Time What is the best way to be keeping…
How To Run Successful One-on-One Meetings
You’ve done it. You’ve proven yourself as a leader within your marketing agency and now you are leading the team, perhaps the same team that you used to be an active contributor to. Your role has changed and now part of your regular activities will be to run effective one-on-one meetings with the team you’re…
How to “Poach Proof” Your Agency
The battle for skilled talent was already waging before the response to COVID. It’s definitely worse now. 86% of young professionals (like, digital marketing employees) reported being willing to take a pay cut to work for a company where their values were aligned according to a LinkedIn study from 2018. Now years removed from that finding, I…
How Well Does Your Marketing Agency Communicate?
Marketing agencies are weird places. They typically never quite have either a horizontal nor vertical org chart, roles are often much more fluid, and major decision making sometimes is forced into tiny windows of evaluation. In light of this, how much communication is too much communication? How little communication is too little communication? Juxtaposing the…
Although the intrinsic truths of life are evident all around us, including in our agencies, it can be easy to miss the signs we should be seeing as leaders, especially with the busyness and daily demands that come with operating a company.
This pocketbook, The Gardener's Guide to Growing a Resilient Agency, takes an allegorical approach to the exciting challenge of establishing a resilient and thriving agency and what it takes to be an efficient and nurturing leader in this tenuous and temperamental operating environment.
This quick read will equip you with 7 principles to rethink how you approach the day-to-day of your agency and become more fruitful. Simply submit the form below to download the guide.
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